The BPM Festival is an annual ten day and night electronic music festival, founded by Craig Pettigrew and Philip Pulitano, held in Playa Del Carmen, Mexico. This global gathering of DJs, producers, revelers and industry professionals has become a must for any music lover with a discerning taste for quality electronic dance music. BPM parties are hosted both day and night at multiple venues in Playa Del Carmen, a picturesque beach town that runs along miles of soft white sand beaches and sparkling turquoise waters on the Riviera Maya. The town offers a variety of luxurious and affordable boutique hotels and condos, and endless options for dining and tourism, including: ancient Mayan ruins, cenotes, aquatic sports and eco tourism.
Currently is being carried out The BPM Festival 2013 with the participation of Carl Cox, Lee Burridge, Steve Lawler, Nicole Moudaber, Lauren Lane, John Digweed, Nicky Romero, Marco Carola, Art Department, Behrouz, Sander Kleinenberg, Sharam, Sasha, Dubfire, Sander Van Doorn, Loco Dice, Tiësto (special guest), among others.
In its beginnings, The BPM Festival was intended as an event that would bring together bar tenders, promoters and artists of elite. It has evolved to become an international celebration and the biggest of this industry in Mexico festival. Those attending the first year were primarily Canadians, since 3 of the 5 partners creators are originating in this country and reside permanently in the region since 2004, 2005 and 2006 respectively - possess properties comply with their legal and immigration responsibilities and contribute with the municipality. This confirms that they have been here since several years before the Festival; they fell in love with the city and its potential, and saw the perfect stage for BPM in the quality of their tourism services.
With each edition, the number of artists, assistants, parties, involved business and press grows. Which proves, the resounding success of this Festival that focuses on specific goal unmercado: young adult, who likes to travel and is not concerned about the multiple warnings about Mexico and its insecurity are issued. BPM attendees are between 18 and 45 years of age, 80% of these people are between 21 and 35 years old, and have high purchasing power to spend between $500-$700 usd journals in lodging, transportation, food, drinks on the beach and in the clubs by night, entrance to the festivals, parks and activities, and shopping.
Achieved Ah convene 38 thousand attendees from over 20 different countries, including: United States, Canada, Argentina, Colombia, Australia, Russia, Spain and of course Mexico, who came exclusively for BPM and returned fascinated with the Festival and pleased by the care that the region provided them. Becoming more than 70 local, national and international media in powerful tools of advertising by word of mouth.
Increasingly there are more artists, local, national and international that they want to touch on BPM, with 198 artists from different parts of the world, the list includes some who had never played in Mexico and others who for more than 30 years have visited clubs and most popular destinations in the world.
The BPM Festival strives to integrate to the greatest number of local businesses to the VIP Partner Program and so the economic impact extends to all segments of the target. More than 150 businesses which include: hotels, companies of vacation rentals, beach clubs, bars, restaurants and shops, offered discounts to holders delbrazalete VIP of the Festival - the list continues to grow every year and is open to anyone who wants to participate.
It is important to mention that since the Festival is celebrated in Mexico, working with more than 50 local and national businesses that provide to the BPM of services and materials, such as: public relations, printing of advertising material, rental of sound system, extra staff.
The promotion for The BPM Festival in Mexico is coordinated through a Mediosque Plan includes 23 types of press and Mexican Marketing agencies, of which seven are local companies. Another important sector of this tourist destination that joined the promotion of BPM was the Solidarity Trade Union of taxi drivers, which put labels with the logo of the Festival in more than 300 units.
- The BPM Festival 2008
- The BPM Festival 2009
- The BPM Festival 2010
- The BPM Festival 2011
- The BPM Festival 2012
- The BPM Festival 2013
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